Verasonics Privacy Policy

Effective: October 27th, 2025

This policy (“Policy”) describes the privacy practices of Verasonics, Inc. and our affiliates (“Verasonics,” “we,” “us,” “our”). It applies to Verasonics’ online properties (including our websites and mobile applications), our social media pages or handles, and our products and services (the “Services”). This Policy applies when you interact with us through our Services. It also applies anywhere it is linked. It does not apply to third-party websites, mobile applications, or services that may link to the Services or be linked to from the Services. Please review the privacy policies on those websites and applications directly to understand their privacy practices.

We may change this Policy from time to time. If we do, we will notify you by posting the updated version.

INFORMATION WE COLLECT

We collect information from you directly, from the devices you use to interact with us, and from third parties. We may combine information from the Services together with other information we obtain from our business records. We may use and share information that we aggregate (compile to create statistics that cannot identify a particular individual) or de-identify (strip information of all unique identifiers such that it cannot be linked to a particular individual) at our discretion.

Information you give us

You may provide the following information to us directly:

  • Contact and professional information, including name, email address, telephone number, and job title, as well as company name and size.
  • Demographic information.
  • Audiovisual information, including recordings of online events.
  • Payment information, including credit card information.
  • Content you may include in survey responses.
  • Information contained in your communications to us, including call recordings of customer service calls.
  • Information you make available to us via a social media platform.
  • Information you provide through our customer resource portal or when creating an account.
  • Information you provide in connection with our webinars and in person, such as at conferences.
  • Your use of our Services
  • Information you submit to inquire about or apply for a job with us.
  • Any other information you submit to us.

Information we collect automatically

We and our partners working on our behalf may use log files, cookies, or other digital tracking technologies to collect the following information from the device you use to interact with our Services. We also create records when you make purchases or otherwise interact with the Services.

  • Device information, including IP address, device identifiers, and details about your web browser.
  • Analytical information, including details about your interaction with our Services, website, app, and electronic newsletters.
  • Diagnostic information, including web traffic logs.
  • Advertising information, including special advertising and other unique identifiers that enable us or third parties working on our behalf to target advertisements to you. Please be aware that our advertising partners may collect information about you when you visit third-party websites or use third-party apps. They may use that information to better target advertisements to you on our behalf.
  • Business record information, including records of your purchases of products and services and use of our Services.

Information we collect from other sources

We may collect the following information about you from third-party sources.

  • Contact information, demographic information, and information about your interests and purchases, from consumer data providers.
  • Information about your interests, activities, and employment history from social networks and other places where you choose to share information publicly.
  • Information about your interaction with advertisements on our Services, or ads that we place on third-party websites, from online advertising companies.
  • If you invite others to the Services, we will collect your and the other person’s names, email addresses, and/or phone numbers to send an email or text message and follow up with the other person. You agree that you will obtain the other person’s consent before giving us his or her contact information. You also agree that you will not send us the contact information of a minor. We will inform any other person you invite that you gave us his or her information in the invitation email.

HOW WE USE YOUR INFORMATION

We may use any of the information we collect for the following purposes.

Service functionality: To provide you with our products and services, including taking steps to enter a contract for sale or for services, bill or invoice for services, process payments, fulfill orders, send service communications (including renewal reminders), and conduct general business operations, such as accounting, recordkeeping, and audits.

Service improvement: To improve and grow our Services, including developing new products and services, understanding how our Services are being used, our customer base and purchasing trends, and the effectiveness of our marketing.

Personalization: To offer you recommendations and tailor the Services to your preferences.

Advertising and marketing: To send you marketing communications, personalize the advertisements you see on our Services and third-party online properties, and measure the effectiveness of our advertising. We may share your information with business partners, online advertising partners, and social media platforms for this purpose.

Newsletter: To send you our newsletter with information relevant to our products and services, which we typically do several times a year.

Security: To protect and secure our Services, assets, network, and business operations, and to detect, investigate, and prevent theft, unauthorized use, or abuse of the Services and other activities that may violate our policies or be fraudulent or illegal.

Legal compliance: To comply with legal process, such as warrants, subpoenas, court orders, and lawful regulatory or law enforcement requests, and to comply with applicable legal and regulatory requirements.

HOW WE SHARE YOUR INFORMATION

We may share any of the information we collect with the following recipients.

Affiliates: We share information with other members of our group of companies.

Service providers: We engage vendors to perform specific business functions on our behalf, and they may receive information about you from us or collect it directly. These vendors are obligated by contract to use information that we share only for the purpose of providing these business functions, which include:

  • Supporting Service functionality, such as vendors that support event registration, customer service, customer relationship management, subscription fulfillment, freight services, application development, list cleansing, postal mailings, and communications (email, fax).
  • Auditing and accounting firms, such as the ones that help us create our financial records.
  • Professional services consultants, such as firms that perform analytics, assist with improving our business, provide legal services, or supply project-based resources and assistance.
  • Analytics and marketing services, including entities that analyze traffic on our online properties and assist with identifying and communicating with potential customers.
  • Security vendors, such as entities that assist with security incident verification and response, service notifications, and fraud prevention.
  • Information technology vendors, such as entities that assist with website design, hosting and maintenance, data and software storage, and network operation.
  • Marketing vendors, such as entities that support the distribution of marketing emails.

Business partners: From time to time, we may share your contact information with other organizations for marketing purposes.

Online advertising partners: We partner with companies that assist us in advertising our Services, including partners that use cookies and online tracking technologies to collect information to personalize, retarget, and measure the effectiveness of advertising.

Social media platforms: If you interact with us on social media platforms, the platform may be able to collect information about you and your interaction with us. If you interact with social media objects on our Services (for example, by clicking on a Facebook “like” button), both the platform and your connections on the platform may be able to view that activity. To control this sharing of information, please review the privacy policy of the relevant social media platform.

Government entities/Law enforcement: We may share information when we believe in good faith that we are lawfully authorized or required to do so to respond to lawful subpoenas, warrants, court orders, or other regulatory or law enforcement requests, or where necessary to protect our property or rights or the health and safety of our employees, contractors, customers, or other individuals.

Other businesses in the context of a commercial transaction: We may change our ownership or corporate organization while providing the Services. We may transfer to another entity or its affiliates, or service providers, some or all information about you in connection with, or during negotiations of, any merger, acquisition, sale of assets, or any line of business, change in ownership control, or financing transaction. We cannot promise that an acquiring party or the merged entity will have the same privacy practices or treat your information as described in this policy.

SECURITY
We use a combination of physical, technical, and administrative safeguards to protect the information we collect through the Services. While we use these precautions to safeguard your information, we cannot guarantee the security of the networks, systems, servers, devices, and databases we operate or that are operated on our behalf.

YOUR OPTIONS AND RIGHTS REGARDING YOUR INFORMATION
Your Account: Please visit your account page to update your account information.

Email Unsubscribe: If you do not wish to receive marketing information from us or wish to opt out of future email promotions from us, please contact us. Please note that all promotional email messages you receive from us will include an option to opt out of future email communications.

Ad Choices: You have options to limit the information that we and our partners collect for online advertising purposes.

  • You may disable cookies in your browser or mobile device using its settings menus. Your mobile device may give you the option to disable advertising functionality. Because we use cookies to support Service functionality, disabling cookies may also disable some elements of our online properties.
  • The following industry organizations offer opt-out choices for companies that participate in them: the Network Advertising Initiative , the Digital Advertising Alliance , and the European Interactive Digital Advertising Initiative.
  • You may use our cookie settings menu.
  • You may contact us directly.

If you exercise these options, please be aware that you may still see advertising, but it will not be personalized. Nor will exercising these options prevent other companies from displaying personalized ads to you.

If you delete your cookies, you may also delete your opt-out preferences.

Do Not Track: Your browser or device may include “Do Not Track” functionality. Our information collection and disclosure practices and the choices that we provide to you will continue to operate as described in this privacy policy, regardless of whether a Do Not Track signal is received.

Jurisdiction-specific rights: You may have certain rights with respect to your personal information depending on your location or residency. Please see “privacy disclosures for specific jurisdictions” below. Please contact us to exercise your rights.

SPECIAL INFORMATION FOR JOB APPLICANTS

When you apply for a job with us, we may collect information from you, including:

  • Information you provide in connection with your application.
  • Information that you make available in your social media accounts.
  • Information about you that is available publicly.
  • Information that you authorize us to collect via third parties, including former employers or references.

In certain circumstances, you may submit your application for employment through a third-party service that displays our job posting. We do not control the privacy practices of these third-party services. Please review their privacy policies carefully before submitting your application materials.

OTHER IMPORTANT INFORMATION
Data Retention
We may store information about you for as long as we have a legitimate business need for it. We determine the retention period for the personal information that we collect based on (1) the length of time we need to retain the information to achieve the purposes for which we collected it, (2) any legal or regulatory requirements applicable to such information, (3) internal operational needs, and (4) any need for the information based on any actual or anticipated litigation or investigation.

Cross-border data transfer
We may collect, process, and store your information in the United States and other countries. The laws in the United States regarding information may be different from the laws of your country. Any such transfers will comply with safeguards as required by relevant law.

Information about children
The Services are intended for users who are eighteen years old and older. We do not knowingly collect information from children. If we discover that we have inadvertently collected information from anyone younger than the age of 18, we will delete that information. Please contact us with any concerns.

PRIVACY DISCLOSURES FOR SPECIFIC JURISDICTIONS
European Economic Area (EEA), United Kingdom (UK), and Switzerland
We process “personal data,” as that term is defined in the EEA and UK’s General Data Protection Regulation (“GDPR”). Our lawful basis for processing is your consent or our legitimate interests in that processing, depending on the context.

Your rights under the GDPR: Users who are located in the EEA, UK, or Switzerland have the right to lodge a complaint about our data collection and processing actions with the supervisory authority concerned. Contact details for data protection authorities are available here: http://ec.europa.eu/justice/data-protection/bodies/authorities/index_en.htm

If you are located in the EEA, UK, or Switzerland, you have the following rights.

  • Access and Portability: Request access to personal data we hold about you or request transmission of your data to a third party.
  • Correction: Request that we rectify inaccurate or incomplete personal data we store about you.
  • Erasure: Request that we erase personal data when such data is no longer necessary for the purpose for which it was collected, when you withdraw consent and no other legal basis for processing exists, or when you believe that your fundamental rights to data privacy and protection outweigh our legitimate interest in continuing the processing.
  • Restriction of processing: Request that we restrict our processing of personal data if there is a dispute about the accuracy of the data; if the processing is unlawful; if the processing is no longer necessary for the purposes for which it was collected but is needed by you for the establishment, exercise or defense of legal claims; or if your request to object to processing is pending evaluation.
  • Objection to processing: Object to the processing of your personal data based on our legitimate interests or for direct marketing (including profiling). We will no longer process the data unless there are legitimate grounds for our processing that override your interests, rights, and freedoms, or for the purpose of asserting, exercising, or defending legal claims.
  • Transfers: Obtain information about and a copy of the safeguards we use to transfer personal data across borders.

Please contact us to exercise these rights.

California
California residents are entitled once a year, free of charge, to request and obtain certain information regarding our disclosure, if any, of certain categories of personal information to third parties for their own direct marketing purposes in the preceding calendar year. We do not share your personal information with third parties for those third parties’ direct marketing purposes.

TERMS AND CONDITIONS
Please see our Terms and Conditions section establishing the use, disclaimers, and limitations of liability governing the use of our website.

CHANGES TO OUR PRIVACY POLICY
If we decide to change our privacy policy, we will post those changes on this page. This policy was last modified on October 27th, 2025.

CONTACT INFORMATION, SUBMITTING REQUESTS, AND OUR RESPONSE PROCEDURES
Please contact us if you have questions or wish to take any action with respect to information to which this privacy policy applies.

Mail: Verasonics, Inc.
Attn: Privacy,
11335 NE 122nd Way, Suite 100
Kirkland, WA 98034, USA.

Email: [email protected]

Verasonics

11335 NE 122nd Way, Suite 100
Kirkland WA 98034